Included with:

Eloqua Team      Eloqua Enterprise

Automated Data Services ™

Update, Enrich, Append: Improve your marketing database and improve your relationships with prospects and decision makers.

If the information in your database is incomplete, inaccurate and/or out-of-date, you run the risk that your marketing efforts might offend prospective buyers and possibly damage relationships you’ve spent considerable time and money trying to cultivate. That's why Eloqua integrates with leading providers (through convenient web services) to provide a range of data management capabilities. With these tools, you can be more confident your database contains quality information, which translates into the more meaningful and valuable interactions with prospective buyers.

• Correct misspellings, add missing data elements, standardize formats and validate addresses for 230 countries worldwide using HotData from Group1.
• Access the Dunn and Bradstreet Business Prospect Web service from StrikeIron within Eloqua to append company level business data from D&B, such as DUNS Number, SIC and annual sales.

Leverage high-quality data services and cultivate stronger relationships.

Connect with leading database providers through web services to maintain and enhance the quality of information in your marketing database... automatically.

• Automated Data Services^TM is a key component in an integrated solution that lets you capture, cleanse and append data, deploy campaigns and integrate with sales and reporting.

• Improve productivity of your marketing investment: reduce return rates, improve deliverability and speed delivery times to reach decision makers and improve overall response rates.

• Capitalize on up-to-date business intelligence to make real-time decisions around targeting and segmentation.

• Save time with through integrated solutions: remove the manual steps of importing and exporting data through external partners or services.

• Manage more of the demand generation process in a single solution .

For a personalized demonstration of our Automated Data Services^TM, request a live demonstration today.