Hugh Macfarlane: Give Marketing a Sales Quota

Hugh Macfarlane, along with MarketProfs.com, surveyed industry pros around the world to find out how the best companies align B-to-B Sales and Marketing teams for maximum success. One result of those efforts is the eBook: Give Marketing a sales quota. The findings in this engaging eBook may surprise you, but ignore them at your own risk. After all, these "unorthodox" organizations are doing much better in the real-world than their "conventional" competitors.