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Eloqua Conversion Suite ™
Automate and Integrate Demand Generation for your Products and Services
Execute, automate and measure your marketing programs. Use integrated, multi-channel campaigns and programs to drive active prospects and customers to your website. Profile everyone who visits, segment prospects as they demonstrate interest and respond immediately to buying signals. Effortlessly move hot prospects to your sales team via seamless integration with your CRM system. Nurture warm leads into longer-term sales opportunities.
Eloqua Conversion Suite is the industry’s leading family of demand generation applications for business-to-business (BtoB) marketers who need to generate a continuous flow of qualified leads for their sales teams. Our solutions - Eloqua Express, Eloqua Team and Eloqua Enterprise - integrate email, direct mail, forms automation, website analytics and event-triggered automation with sales force automation to continuously, repeatedly, and measurably create demand for your company’s products or services. As a result, your sales team gets better quality sales leads, higher win rates and accelerated sales cycles.
Rely on Eloqua, a pioneer in On-Demand, Software as a Service (SaaS) technology, for your automated demand generation application.
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Eloqua Conversion SuiteTM includes the following on demand marketing applications:
Eloqua ExpressTM — for the marketer who needs an integrated, automated email-web solution to generate high quality sales leads. Eloqua ExpressTM automates and integrates email marketing, forms management, website analytics, active prospect profiling.
Features Activity-Driven ContentTM, to automatically align marketing content with prospect activity and interest
Eloqua TeamTM — for the marketing team that needs to execute multi-touch campaigns, and pre-qualify leads before sending them to sales. Eloqua TeamTM executes and manages multi-channel campaigns, event management and surveys, personalized, customized microsites and lead scoring.
Features Eloqua Co-Dynamic Lead ScoringTM, the industry’s most advanced and accurate way to automate lead qualification
Eloqua EnterpriseTM — For the global marketing team that needs to standardize and optimize global marketing programs, and automate the distribution of leads to sales. Eloqua EnterpriseTM adds sophisticated data management, regional security, exclusive IP addressing, multiple databases and more.
The Eloqua Difference:
- Only Eloqua combines a wide range of marketing execution channels like email, direct mail, chat and the Web with analytics and automation to arm sales teams with high quality leads and the active prospect information they need to close business.
- Only Eloqua provides a proven complete solution: Active Profile™ prospect profiling, full multi-channel automation and the marketing expertise required to execute best-in-class demand generation campaigns.
- Only Eloqua focuses on executing, automating and measuring campaigns that drive revenue, instead of simply planning and budgeting them.
- Only Eloqua unifies marketing and sales processes by combining marketing campaign management with lead management and sales enablement. Eloqua bridges the divide between marketing and sales, creating transparency between the two functions and ‘extending the sales funnel.’
- Only Eloqua provides powerful marketing automation that transforms sophisticated, labor-intensive marketing and sales efforts into repeatable processes that attract, engage, qualify, nurture and help close deals.
- Only Eloqua combines industry-leading technology with the industry's deepest knowledge of B2B marketing best practices. Eloqua is universally acclaimed by its clients for the deep knowledge, experience and professionalism of its client services team.
Find out how Eloqua can help you with your demand generation and start your own marketing success story.
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The Eloqua Customer Success portal is a comprehensive source for examples of how our customers use Eloqua to solve some of the most vexing marketing & sales problems.
“Eloqua is a fantastic solution for email marketing campaigns, web site analytics, and lead generation. I can't imagine running marketing without such a system...”
Dave Lewis
SVP Marketing. Ellie Mae
The Business Case for Demand Generation
Optimizing Lead Generation
What’s the Payback?
Automating Demand Generation
The Power of “Factory Thinking” in Sales and Marketing
How to make marketing matter to your CEO
Marketing ROI for lead generation
Marketing Metrics - Learn from the Masters
Marketing by the dashboard light:
Practical strategies for optimizing your marketing results with dashboards
Extreme Marketing:
Strategies and Tactics for Marketing that Sells
Marketing Effectiveness Summit
A Seminar on Improving Demand Generation
» Register
The 2007 Market Awards: Elite -- Sybase
CRM Magazine
Lead scoring: Marketing's answer for sales
SearchCRM.com
How NetSimplicity optimized its demand generation at a ‘granular’ level
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Risky Business: Automation is Aon’s Insurance for Success
Direct Magazine
Eloqua Named to 2007 Deloitte Technology Fast 500 for Phenomenal Five Year Growth
Eloqua Wins Rising Star Award from CRM Magazine and Helps Sybase Achieve the 2007 Elite Award
Eloqua Named a “Cool Vendor” by Gartner in CRM Marketing and Analytics
Eloqua Named 88th Fastest Growing Technology Company in North America
Eloqua Wins ClickZ Marketing Excellence Award for Best Enterprise Analytics Tool
