Demonstrate marketing’s impact on your business with certainty

Measuring marketing effectiveness and ROI doesn't have to be like finding a needle in a haystack. Eloqua makes it easy to quantify the results of your marketing efforts, optimize campaigns in real-time and provide executive-level visibility into critical marketing metrics.

With everything from campaign reporting and website analytics to dashboards and closed-loop reporting, Eloqua's powerful, out-of-the-box marketing campaign measurement reporting tools help you track and measure marketing program performance and revenue impact.

Prove the Value of Marketing

• Gain visibility into campaign response rates and provide prospect activity data to sales to help them close deals.
• Close the loop to measure campaign effectiveness and demonstrate marketing’s impact on opportunities, revenue and ROI.
• Assess campaign performance by product or region across the enterprise to understand impact on revenue and predict future outcomes.
• Get quick insight into all of your marketing activities through visual dashboards and instantly drill down to the details.
• Provide senior marketing decision makers with pre-built CMO dashboards and key demand generation and conversion metrics.
• Set alerts so important reports and dashboards are delivered to your inbox.

View a short video showing Eloqua's powerful and flexible reporting.

Find out how Eloqua's marketing campaign measurement solution can help you with:

• Dashboards & Reporting
• Website Analytics
• Campaign Analysis