Get the Right Marketing Leads to Sales
What do you say when salespeople complain about the quality of marketing leads?
Lead Scoring Can Increase Close Rates by 30%
All qualified leads are not created equal. And it's up to marketing to ensure that only the best marketing leads get passed to sales. If leads aren't prioritized, the sales team wastes time contacting people who aren't ready to buy.
Eloqua's Co-Dynamic Lead Scoring automatically ranks leads according to prospect 'fit' (who they are) and 'engagement' (what they do), helping sales to focus on those with the highest probability to close.
Lead scoring is a must-have for well-performing marketing teams. 
Improve campaign conversion rates
Close more deals by boosting sales efficiency
Build a healthy pipeline to revenue
Find out more about Eloqua's lead generation software:
CRM Integration: pass the best leads into a CRM for sales follow-up
Lead Scoring: how it works, what it can mean to you
Lead Assignment: ensure that the leads get to the right salespeople
Contact Profiling and Segmentation: attributes and behaviors that can be used for scoring
Get Connected: Seamlessly integrate Eloqua with leading sales and marketing applications and services
For an in-depth overview of Eloqua's lead generation software, view our Flash Product Demo.
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