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The Individual Marketer

A single platform to help fast-growing businesses build, execute and measure marketing campaigns.
"Having a tool like Eloqua gives our company the ability to execute like the big guys."
Billy Martin, VP Marketing Weather Trends International

Feel like there just aren't enough hours in a day?

As a marketer in a fast-growing company, you likely wear many hats – from writing website copy and press releases, to managing tradeshow logistics and sending emails to your prospects – your world is dynamic and fast paced and you need to capitalize on every minute.

Save time and resources by selecting a single platform to execute your marketing campaigns. React to your prospects’ behavior and optimize marketing programs in real-time. Leverage best practices templates for emails, landing pages and forms - or create your own without any IT involvement or support.

Sound expensive?

It’s not. Get started with Eloqua for $1500/month – that’s less than the cost of a box of collateral! Eloqua’s automated marketing campaign management gives marketers at fast-growing companies like yours everything you need to quickly and easily deploy effective email marketing campaigns and nurture sales leads on day 1.

  • Make it easy – use Eloqua's Best Practices Templates to speed campaign deployment and experience the best results.
  • Get leads to sales FAST with Eloqua’s "One-Click" CRM Integration.
  • Learn from the experts – QuickStart, Eloqua’s zero cost services option ensures project success and shortens the time-to-value for our clients.

 

You’re not alone

Eloqua's marketing campaign management services hundreds of small businesses just like you. Connect with your peers through our customer portal, exchange ideas at dozens of user groups or lean on our Customer Success Managers to find the shortest, quickest path to success for your organization.

It’s about success, not simplicity. Your marketing campaigns aren’t simple. Choose a solution that can help you solve your more difficult marketing challenges – today and tomorrow.

Your Platform for Marketing Excellence

Easily execute email and Web-based marketing campaigns, automate lead nurturing programs to keep prospects engaged, develop integrated forms and landing pages and create effective online campaigns all in a single platform.

Key Components

- Email marketing
- Website forms & landing pages
- Event management
- Lead nurturing
- Multi-channel marketing

Synchronize leads in real-time between Eloqua and your sales (CRM) systems with One-Click Integration, score and prioritize leads for sales, and facilitate quick follow up with your best prospects by notifying sales of hot leads.

Key Components

- Lead assignment
- CRM integration
- Lead scoring
- Sales enablement

Track your prospects’ Digital Body Language to better understand their online behavior, segment your audience by activity and profile characteristics, and personalize communications with relevant content to drive increased response and conversion rates.

Key Components

- Contact profiling & segmentation
- Contact management
- Data integration
- Preference management

Validate your decisions and prove the value of marketing programs with intuitive dashboards, powerful reports and insightful analytics, and leverage data on campaign response, click-throughs, and open rates to plan more effective, future campaigns.

Key Components

- Dashboards & reporting
- Website analytics
- Campaign analysis

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