Technology Partners - Demand Generation, Marketing Automation, Lead Management, Eloqua

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Eloqua Technology Partners

To maximize the value of Eloqua’s marketing automation applications, Eloqua has created adapters that establish a ‘closed-loop’ between the marketing department’s lead generation and nurturing process and customer/partner relationship management systems (CRM/PRM).

Through integration, leads are effectively profiled, nurtured, scored and passed to the appropriate sales person based upon rules defined in the CRM/PRM system. In this way, sales people receive prioritized leads that are ready for follow-up along with the interaction history. From that point on, sales representatives receive alerts whenever additional activity occurs with their prospects.

CRM Partners

Microsoft Dynamics CRM

Microsoft Dynamics CRM is an all-new customer relationship management (CRM) system that gives every customer-facing employee the information they need to truly impress customers. With Microsoft CRM, you can create a centralized repository of customer data that sits neatly alongside Microsoft Office and Microsoft Office Outlook—the applications your employees probably use every day. From Outlook, employees access Microsoft modules to make sales decisions, market products, solve problems, and get strategic views of the business. It’s CRM that works—and works very well—because it works the way your users already do, works the way your business already does, and works the way technology should.

http://www.microsoft.com/dynamics/crm/default.mspx

Netsuite

NetSuite CRM solutions and applications provide real-time business intelligence on every department within your company, automate business processes across your entire business, and eliminate the majority of IT costs and complexity—and the headaches that go with them. With thousands of customers globally, NetSuite has earned numerous awards for market leadership and innovation from such leading publications as eWeek, CRM Magazine, InfoWorld, PC Magazine, and The CPA Technology Advisor among others.

http://www.netsuite.com/

Oracle

Oracle's business is information - how to manage it, use it, share it, protect it. The world's largest enterprise software company, Oracle is the only vendor to offer solutions for every tier of your business-database, middleware, business intelligence, business applications, and collaboration. With Oracle, you get information that helps you measure results, improve business processes, and communicate a single truth to your constituents.

http://www.oracle.com/index.html

salesforce.com

The proven leader in on-demand customer relationship management (CRM), salesforce.com empowers customers to stand out from the crowd. We do so by delivering the most innovative technology and making it as easy as possible to share and manage business information. Our solutions combine award-winning functionality, proven integration, point-and-click customization, global capabilities, and the best user experience — and the result is CRM success. That's why Salesforce has earned the trust of its customers — and a customer satisfaction rate of over 97% — along with top industry honors.

http://www.salesforce.com/

Integration Technology

CDYNE Corporation

CDYNE Corporation is a leading provider of Web Service solutions which encompass a wide range of data enhancement, data verification, and communications tools. CDYNE has been developing and marketing Web Services since 1999. CDYNE's first products were developed using XML based languages to ensure cross-platform compatibility which is the essence of true Web Services.

http://www.cdyne.com

Pervasive Software

Pervasive Software is a global value leader in data infrastructure software. The company's award-winning products enable customers to manage, integrate, analyze and secure their critical data, providing the industry's best combination of performance, reliability and cost. Pervasive's strength is evidenced by the size and diversity of its customer base, serving tens of thousands of customers in virtually every industry market around the world. With headquarters in Austin, Texas, Pervasive was founded in 1994 and sells its products into more than 150 countries.

http://www.pervasive.com/

ReachForce

Headquartered in: Austin, Texas USA
ReachForce, Inc. is the leading provider of analytics-based targeting software (SaaS) and role-based data solutions that enable B2B companies to laser target their lead generation initiatives at the right person in the right company, every time. By using ReachForce's predictive analytics for targeting the right companies and role based data services for identifying the right buyers, lead generation teams are increasing marketing effectiveness and accelerating sales cycles. ReachForce customers have experienced increased results by 20 to 30 times for every dollar spent on marketing and sales initiatives - maximizing the value of CRM and marketing automation investments.

http://www.reachforce.com/

StrikeIron

StrikeIron is the leader in providing innovative solutions for delivering data over the emerging Internet. The company’s innovative Web Services Marketplace provides a technology platform, micro-transaction management and a consistent interface across many XML-based Web services from multiple, diverse sources. This allows business users, application developers and enterprise IT professionals to customize and integrate external data sources and additional external functionality into enterprise, Web, and composite applications. Currently, StrikeIron provides over 100 live data sources and business functions from organizations such as D&B, Gale, MapQuest, Midnight Trader, Tax Data Systems, The Sports Network, and Zacks.

StrikeIron also offers a set of products and tools to simplify and accelerate the consumption of data such as its SOA Express for Excel, enabling business users to access live data via front office applications. StrikeIron delivers value to over 1,400 customers and partners such as Avaya, BEA, Delivery.com, IBM, Honda Europe, D&B, Time Warner, Siemens, Nike, Kenwood, and Exclusive Resorts.

http://www.strikeiron.com

To inquire or apply to become an Eloqua Business Partner, please click here to begin the application process.

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“Eloqua is a fantastic solution for email marketing campaigns, web site analytics, and lead generation. I can't imagine running marketing without such a system...”

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Whitepapers

The Business Case for Demand Generation

Codynamic Lead Scoring

Optimizing Lead Generation
What’s the Payback?

Automating Demand Generation
The Power of “Factory Thinking” in Sales and Marketing

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Webinars

How to make marketing matter to your CEO

Marketing ROI for lead generation

Marketing Metrics - Learn from the Masters

Marketing by the dashboard light:
Practical strategies for optimizing your marketing results with dashboards

Extreme Marketing:
Strategies and Tactics for Marketing that Sells

The Payback For Lead Generation Optimization

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Upcoming Events

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Customer News

The 2007 Market Awards: Elite -- Sybase
CRM Magazine

Lead scoring: Marketing's answer for sales
SearchCRM.com

How NetSimplicity optimized its demand generation at a ‘granular’ level
SearchCRM.com

Risky Business: Automation is Aon’s Insurance for Success
Direct Magazine

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Awards

Eloqua Named to 2007 Deloitte Technology Fast 500 for Phenomenal Five Year Growth

Eloqua Wins Rising Star Award from CRM Magazine and Helps Sybase Achieve the 2007 Elite Award

Eloqua Named a “Cool Vendor” by Gartner in CRM Marketing and Analytics

Eloqua Named 88th Fastest Growing Technology Company in North America

Eloqua Wins ClickZ Marketing Excellence Award for Best Enterprise Analytics Tool

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