Innovative, Revenue-Focused Marketers Recognized at Eloqua’s Fifth Annual Markie Awards

Eloqua Honors Twenty Companies for Marketing Excellence

October 21, 2011

Eloqua, the leading provider of on-demand Revenue Performance Management solutions, today announced the winners of the 2011 Markie Awards, which celebrate outstanding achievements in marketing and revenue generation. Winners were honored during an award ceremony that took place last night at Eloqua Experience, the company’s global user conference.

Now in its fifth year, the Markies continue to set the industry standard for marketing automation and Revenue Performance Management awards. This year alone, the Markie Awards received nearly 200 submissions across 20 categories. Eloqua’s 2011 Markie Award winners include:

Best Customer Lifecycle Program: D&B

Best International Campaign: OpenText Corporation

Best Lead Nurturing Program: Rally Software

Best Lead Scoring Program: GAIN Capital

Clean House: McAfee

Connecting in the AppCloud Award: Progress Software

Event Nirvana: Isilon Systems

Extraordinary Email: Eaton

Fastest Time to Value: Blackbaud, Inc.

Getting to Know You Award: Cleveland Cavaliers

Integration Innovation: Avid

Marketing and Sales BFF (RPM): Kronos Incorporated

Marketing Center of Excellence: NetApp

Marketing Visionary: Meagen Eisenberg, ArcSight (an HP Company)

Most Creative Marketing Campaign: Unisource Worldwide, Inc.

One View of the Truth (RPM): Concur Technologies

Revenue Growth (RPM): Arrow S3 (formerly CrossTelecom)

Rookie of the Year: CHEP USA

Sales Impact (RPM): STEMCELL Technologies, Inc.

Social Media Innovation: Cvent, Inc.

“The 2011 Markie winners and finalists are an exceptional group of companies who have driven meaningful and measurable results,” said Joe Payne, CEO, Eloqua. “Markie winners are some of the fastest growing and most successful companies in their respective industries and it’s an honor to recognize them for their remarkable accomplishments.”

About Eloqua

Eloqua provides solutions to help its customers accelerate revenue growth through Revenue Performance Management. Eloqua provides powerful business insight to inform marketing and sales decisions today that drive revenue growth tomorrow. The company’s mission is to make its customers the fastest growing companies on Earth. More than 1,000 clients rely on the marketing automation power of Eloqua to improve demand generation and lead management while driving more qualified leads. Eloqua’s customers include Adobe, AON, Dow Jones, ADP, Fidelity, Polycom, and National Instruments. The company is headquartered in Vienna, Virginia, with offices in Cambridge, San Francisco, Austin, Toronto, London, Brussels, Frankfurt and Singapore. For more information, visit www.eloqua.com, subscribe to the It’s All About Revenue blog, call 866-327-8764, or email demand@eloqua.com.

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