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Oracle Eloqua Marketing for Insurance Cloud Service
Improve Agent, Broker, and Financial Advisor Recruitment
Modern Marketers at leading insurance companies are delivering more effective communications for products and services across complex distribution channels to recruit new agents, brokerages, and advisors while cutting costs. They are creating and delivering highly effective brand communications with relevant information structured in campaigns tailored for insurance.
Increase awareness and thought leadership.
Engage your representatives and customers so you can win their loyalty and business through the delivery of product, industry, and competitive data tailored to their needs. Drive thought leadership and product awareness to each channel based on preferences and audience.
Engage and nurture for trust and loyalty.
Launch campaigns faster with blueprint templates.
Use a gallery of prebuilt best practice templates to launch email campaigns fast. Just insert your images, logos, and copy. You also get examples for campaigns to help you brainstorm your copy:
Agent Recruitment – Educational Campaign
Agent Recruitment – Informational Event
New Consumer Welcome
Product Education Webinar
Product-Focused Educational Campaign
Taking advantage of prebuilt blueprint templates to get started fast.
Providing secure audit trail capabilities for all outbound communications.
Enabling self-service marketing automation for sales teams.
Connecting systems to extend and align processes.
Aligning audience interests with the information they require.
ANALYTICS AND DASHBOARDS
Putting powerful reporting and website analytics at a marketer’s fingertips.
MODERN MARKETING SUCCESS
Achieving successful implementation and rapid time to value.
“We drove webinar registrations and provided real-time visibility to our Internal and External Wholesaling teams. The campaign helped forge a stronger relationship between Sales and Marketing, exceeded our engagement goals, and significantly contributed to a product mix shift of just under 10%, double our goal.”