Customer Successes

Explore how the fast growing on-demand software company scaled marketing programs to get out ahead of rapid organizational growth and increased sales and marketing alignment.

• SuccessFactors Leverages Eloqua Marketing Automation to Scale Programs and Support Rapid Organizational Growth

Learn how the global marketing team at Siemens PLM Software got more control over global messaging, consolidated customer data and standardized processes on Eloqua’s marketing automation platform.

• Siemens PLM Software Balances Global Brand with Local Flavor Using Eloqua Marketing Automation

See how Plum Benefits dramatically improved open rates and doubled the size of their audience by tapping into the powerful segmentation capabilities available within the Eloqua platform.

• Plum Benefits Tunes into Customer Behavior to More Effectively Target Ticket Campaigns

Read how Sybase established an enterprise-wide campaign tracking and reporting process that helped increase the number of marketing campaigns by 100% and decrease cost to convert leads by 85%.

• Sybase Marketing Achieves Global Performance Measurement

Uncover how FXCM automated its marketing processes to achieve a 400 percent increase in campaign effectiveness.

• FXCM Scales its Demand Generation Programs with Eloqua

Learn how Administaff uses Eloqua to increase efficiency, accelerate the sales cycle, and provide more qualified leads to the sales force.

• Administaff Increases Lead Efficiency with Eloqua Demand Generation Platform

See how Weather Trends International leveraged Eloqua to improve marketing effectiveness and build stronger relationships with prospects using personalized communications.

• WeatherTrends International Gets Personal with Marketing