Check out our second Guide in this essential series!
- Multiple stakeholders and demand generation campaigns using Eloqua.
- Consistent yet flexible system for asset organization.
- Scalable marketing automation architecture.
- Web-based Campaign Name Generator
- Asset Architectural Consistency
- Organization Enforcement Process
- Quarterly marketing targets surpassed.
- Better lead generation and revenue results.
- Pipeline doubled quarter-over-quarter.
“Our marketing automation platform implementation is delivering a hugely valuable set of capabilities, programs, content and results. It’s helping yield the best demand generation lead and web revenue results our company has ever seen.”