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Challenges

Automate Processes

Automate Processes

Can you profitably scale your marketing programs?

Let's face it - marketing can be a grind. The majority of a marketer's time is spent executing manual repetitive tasks. Consider events; most require the same set of actions: pulling lists and segmenting contact for invitations, reminders, instructions, and follow up messages. Automating key steps in lead generation , qualification , distribution and nurturing allows businesses to scale their marketing more efficiently, focus key resources on higher value tasks and deploy more effective strategies for converting leads into customers.

Eloqua enables marketers to automate sophisticated multi-step marketing programs. Eloqua marketing automation integrates marketing and sales activities with real-time analytics to take any action on any prospect at any time you require. Multi-step campaigns which tune themselves to prospect behavior; lead scoring based on prospect profile and activity; reminders or follow-ups when prospects don't respond to you - all are possible with the powerful logic and control of Eloqua Marketing Automatoin. Now you can recognize and immediately respond to buying signals - at any time - and follow up with prospects when they show the most interest.

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“Eloqua is a fantastic solution for email marketing campaigns, web site analytics, and lead generation. I can't imagine running marketing without such a system...”

Dave Lewis
SVP Marketing. Ellie Mae

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Whitepapers

The Business Case for Demand Generation

Codynamic Lead Scoring

Optimizing Lead Generation
What’s the Payback?

Automating Demand Generation
The Power of “Factory Thinking” in Sales and Marketing

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Awards

Eloqua Named to 2007 Deloitte Technology Fast 500 for Phenomenal Five Year Growth

Eloqua Wins Rising Star Award from CRM Magazine and Helps Sybase Achieve the 2007 Elite Award

Eloqua Named a “Cool Vendor” by Gartner in CRM Marketing and Analytics

Eloqua Named 88th Fastest Growing Technology Company in North America

Eloqua Wins ClickZ Marketing Excellence Award for Best Enterprise Analytics Tool

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